Tuesday, May 1, 2007

Slowly made Ouzo...



Three Ad camppaign for Ouzo spirit, comparing the time it needs to be made with olives in vinegar, sardines in salt and tomatoes dried in the sun. All three of these food, need to be left for a long time in this situation to be properly made, and they are also considered as a mediterranean snack for drinking ouzo... a "meze" as they are called in Greece. The copy is saying more-less the same: These snacks need time to be done good, like this ouzo.

Client: Ouzo Pilavas
Agency: The Syndicate, Athens
Creative Director: Nikos Koligiannis
Copywriter: Thanasis Skordilis
Art Director: Socratis Karamanidis
Photographer: Kitao Productions
Illustrator: Socratis Karamanidis

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